Gather everything a great site needs in about 20 minutes. You don't need all of it before your call. Whatever you have helps.
Part 1: What to gather
Part 2: What happens on your call
1. Your results, in plain English
Jake (or Justin) walks through your diagnosis with you: what's working, what's costing you calls, and why.
2. Your business
What you do, where you work, and what kind of jobs you want more of. This is where the list above comes in handy.
3. An honest answer
If Jake can help, he'll tell you what that would look like and quote it based on what you actually need. If it's not a fit, he'll tell you that too. No pitch.