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Toolkit · The Missed-Call Calculator

The Missed-Call Calculator

"My site is fine" is easy to say. Here's a way to put your own number on it.

A typical invoice, not your biggest job.

Be honest, and be conservative. Think of people who looked you up and never called.

Your estimate: $1,600 a month
That's about $19,200 a year.

For comparison, home service businesses already pay roughly $91 per lead from online ads (an industry estimate). A customer who looks you up and leaves is a lead you've already earned and lost.

This is your own estimate, based on your own numbers. It's not a prediction or a promise of what a new site will bring in.

The calculator shows you the leak. Jake can show you how to plug it.

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